Art Direction | Design | Illustration

Creating and concepting imagery and video for BrightFarms social media, an organic lettuce brand that is locally sourced. Created content highlighting the fresh and local aspect of the brand to improve brand awareness.

Art Direction | Design | Illustration

With the already well established look and messaging of Seamless's "How New York Eats" campaign, I worked closely with the content strategist as both an art director and a graphic designer on creating content to boost their social media presence. We created extensions to the campaign by focusing on the neighborhoods. We highlighted some of the best dishes from the different parts of NYC.    

Art Direction | Design

Creating and concepting imagery and video for Gerolsteiner’s social media, a sparkling water brand. Collaborated with copywriters, videographers and motion graphic artist to create engaging content with a focus on lifestyle and health around the brand.

Art Direction | Design

Giant Food is a chain supermarket. Their goal was to provide quick and easy resources for their customers on their social platforms such as easy to follow recipes and tips on how to shop.

Design | Illustration

For my best friend’s special day, I decided to design her a custom wedding invitation. She wanted to a modern take on a traditional Chinese invite.

Art Direction | Design

Bimbo Sweet Baked Goods is a Mexican brand that carries a variety of snacks and are also proud of the hispanic culture. I worked along side a content strategist to create engaging content to best highlight Bimbo’s products but also staying true to the hispanic culture.

Art Direction | Design

Holiday is the time of giving. To reflect the elegance of holiday typography and the branding of Pencils of Promise, I decided to create a logo that would be able to stand out in photos but still make the photos the hero. 

Website redesign for Adam Braun, CEO and Founder of Pencils of Promise. 

www.adambraun.com

Art Direction | Design

Stop & Shop is a chain supermarket with a very clear goal; delivering unmatched selection, quality and value. With this goal in mind, we created content to feature their products in fun and engaging ways through social media.

Pencils of Promise's Back to School campaign aimed to raise enough money to supply PoP students with the basic materials they would need for school. I created the logo and content designs.

​ “Follow the Fashion” is a re-design of the American currency. It is dedicated to the fashion trends of the decades.

Jim Casey Youth Opportunity’s micro website is an informative website for it's two day event. This event focused on giving the attendees the knowledge of a variety of disciplines which would help young adults shape their own future. 

We made sure the different components of the event were highlighted. So apart from the home page, the site includes easy navigation to other information about the event. The site is also branded to reflect the main site: http://jimcaseyyouth.org/

The fear in horror films are inspired by the real fears of the time period. To show how horror movies change over the years would be to track the changes. This means going back to some of the earliest films in the genre of horror to today’s gruesome horror films. These relations explain how people reacted to certain events of the time.